How I approach growth work
I start with the current website, the services being sold, the search and answer-engine context around those services, and the conversion path from page visit to inquiry. From there, I prioritize the work most likely to make the business easier to find, easier to trust and easier to contact.
The goal is not more marketing activity for its own sake. It is clearer pages, stronger search signals, faster websites, better content systems and practical workflows that help a business attract and convert better-fit leads.
My work combines strategy and implementation: audits, keyword and content planning, answer-engine optimization, WordPress cleanup, Astro and static websites, local SEO, Google Business Profile improvement, interactive tools, API integrations and launch support.
What I focus on
- SEO strategy, content planning and technical cleanup
- AEO and LLM visibility for service pages and knowledge-rich content
- WordPress page optimization, metadata and conversion paths
- Fast Astro and static websites structured for search and answer engines
- GBP optimization, local landing pages and map-pack visibility
- Interactive tools, API integrations and static site launch support
Good fit projects
- A business needs a clear SEO/AEO audit before spending more on content, ads or a redesign.
- An agency needs remote SEO, content, WordPress, local SEO or website execution support.
- A founder needs a fast static site, landing page, interactive tool or backend integration that supports a real lead flow.
- A service business needs pages that explain the offer clearly, build trust and move buyers toward calls or inquiries.
